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The Advisor - Issue #44

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Message T H ET H E N A T I O N ' S L E A D I N G L I Q U O RS T O R E & L I C E N S E R E S O U R C EADVISORADVISORI S S U E # 4 4 • O C T O B E R 2 0 2 4T H EM A G A Z I N ET H E N A T I O N ' S L E A D I N G L I Q U O RS T O R E & L I C E N S E R E S O U R C EVOTE ‘NO’ ON QUESTION 5ELECTION IMPACT ON MA LIQUOR STORESFEATURED LISTINGS: PAGEFEATURED LISTINGS: PAGE 66LEVERAGE HOLIDAY SALES

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The holidays are coming...And so is the election - much can be impacted based on theoutcome.In this issue, we discuss:How to leverage holiday sales for selling your storeTrump vs Harris and what it means for your MA liquor storeIt's official - Boston has 225 additional liquor licensesapprovedWhy you should vote ‘NO’ on question 5 and how it willimpact your business if the public doesn’t and more.Lots to think about in the coming weeks, if we can answer anyquestions, reach out.Sincerely,Page 3: Key 2024Presidential Election Issuesfor MA Liquor Store OwnersPage 6: Featured ListingsPage 7: How Question 5Could Affect Your On-Premise BusinessPage 10-12: How toLeverage Holiday Sales for Listing Your Liquor StorePage 14: 225 AdditionalLiquor Licenses Approvedfor the City of Boston CEO's Notewww.LiquorStoreAdvisor.comTHE ADVISOR MAGAZINE  | 2Founder, CEOLiquor Store Advisor, A Proud Division of Liquor License Advisor®D A N N E W C O M BLooking for NewLiquor StoreListings?CLICK HERE The holidays are coming...And  so  is  the  election  -  much  can  be  impacted  based  on  theoutcome.In this issue, we discuss:How to leverage holiday sales for selling your storeTrump vs Harris and what it means for your MA liquor storeIt's  official  -  Boston  has  225  additional  liquor  licensesapprovedWhy  you  should  vote  ‘NO’  on  question  5  and  how  it  willimpact your business if the public doesn’tand more.Lots to think about in the coming weeks, if we can answer anyquestions, reach out.Sincerely,Page 3: Key 2024Presidential Election IssuesFor MA Liquor Store OwnersPage 6: Featured ListingsPage 7: How Question 5Could Affect Your OnPremise BusinessPage 10-12: How toLeverage Holiday SalesFor Listing Your LiquorStorePage 14: 225 AdditionalLiquor Licenses Approvedfor City of BostonCEO's Notewww.LiquorStoreAdvisor.comTHE ADVISOR MAGAZINE  | 2Founder, CEOLiquor Store Advisor,A Proud Division of Liquor License Advisor®D A N   N E W C O M BLooking for NewLiquor StoreListings?CLICK HERE

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As the 2024 presidential election approaches, liquorstore owners in Massachusetts have a unique set ofconcerns. With Donald Trump and Kamala Harrisleading their respective parties, their policies ontaxation, regulation, labor, and industry-specificissues will have a direct impact on the future ofliquor stores. Understanding how these candidates’platforms could affect your business can help youprepare for potential changes. In this article, we’ll break down the major issuesliquor store owners face and compare how Trumpand Harris’s policies may influence your day-to-dayoperations and long-term success. Taxation and Small Business Regulation Taxes are a major issue for all small businessowners, but the liquor industry—subject to stateexcise taxes, sales taxes, and income taxes—facesadditional financial burdens. As you operate in ahighly regulated market, even small changes in taxpolicy can affect profitability. Donald Trump’s Tax and Deregulation Approach During his presidency, Donald Trump implementedthe Tax Cuts and Jobs Act of 2017, which reducedcorporate taxes and provided lower rates for pass-through businesses, which many liquor store ownersoperate as. Key 2024 Presidential Election Issues for MA Liquor Store Owners Trump has indicated that he would continue toprioritize tax reductions if re-elected, which couldprovide financial relief to small business owners.Additionally, his focus on deregulation couldmean fewer federal-level administrativerequirements, potentially easing complianceburdens for liquor store owners. Kamala Harris’s Taxation Policies Kamala Harris, in contrast, has expressed supportfor revising aspects of the 2017 tax reforms,particularly for higher-income earners andcorporations. While her policies aim to increasecorporate taxation, smaller businesses could alsosee changes to tax deductions or credits. Harris’sapproach leans toward greater regulatoryoversight in industries like alcohol, which mayresult in more federal-level compliancerequirements for liquor stores. Labor Costs and Minimum Wage Labor costs are a critical factor for liquor storeowners, especially in Massachusetts, wherewages are already on the rise. By 2024, the state’sminimum wage will reach $15 per hour, addingpressure on payroll expenses. THE ADVISOR MAGAZINE  | 3by Dan Newcomb As the 2024 presidential election approaches, liquorstore owners in Massachusetts have a unique set ofconcerns. With Donald Trump and Kamala Harrisleading their respective parties, their policies ontaxation, regulation, labor, and industry-specificissues will have a direct impact on the future ofliquor stores. Understanding how these candidates’platforms could affect your business can help youprepare for potential changes. In this article, we’ll break down the major issuesliquor store owners face and compare how Trumpand Harris’s policies may influence your day-to-dayoperations and long-term success. Taxation and Small Business Regulation Taxes are a major issue for all small businessowners, but the liquor industry—subject to stateexcise taxes, sales taxes, and income taxes—facesadditional financial burdens. As you operate in ahighly regulated market, even small changes in taxpolicy can affect profitability. Donald Trump’s Tax and Deregulation Approach During his presidency, Donald Trump implementedthe Tax Cuts and Jobs Act of 2017, which reducedcorporate taxes and provided lower rates for pass-through businesses, which many liquor store ownersoperate as. Key 2024 Presidential Election Issues for MA Liquor Store Owners Trump has indicated that he would continue toprioritize tax reductions if re-elected, which couldprovide financial relief to small business owners.Additionally, his focus on deregulation couldmean fewer federal-level administrativerequirements, potentially easing complianceburdens for liquor store owners. Kamala Harris’s Taxation Policies Kamala Harris, in contrast, has expressed supportfor revising aspects of the 2017 tax reforms,particularly for higher-income earners andcorporations. While her policies aim to increasecorporate taxation, smaller businesses could alsosee changes to tax deductions or credits. Harris’sapproach leans toward greater regulatoryoversight in industries like alcohol, which mayresult in more federal-level compliancerequirements for liquor stores. Labor Costs and Minimum Wage Labor costs are a critical factor for liquor storeowners, especially in Massachusetts, wherewages are already on the rise. By 2024, the state’sminimum wage will reach $15 per hour, addingpressure on payroll expenses. THE ADVISOR MAGAZINE  | 3by Kate Newcomb

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Trump’s Position on Labor Costs Trump has generally favored leaving wage decisions up to individual states, opposing federalminimum wage increases. For liquor store owners in Massachusetts, this could mean no additionalwage mandates beyond state laws. His administration has also supported policies that offer moreflexibility for employers, which could help business owners manage labor costs more effectively. Harris’s Position on Labor Costs Harris has been a strong advocate for raising the federal minimum wage to $15 per hour, thoughMassachusetts businesses are already preparing for this level. In addition, Harris has pushed forenhanced worker protections, including mandatory paid leave and stricter enforcement of labor laws.While her policies aim to support workers, they could result in higher operational costs forbusinesses that rely on part-time or lower-wage workers. Alcohol Regulation and Compliance Alcohol regulation is crucial for liquor store owners, as it directly impacts licensing, pricing, andsales restrictions. Both federal and state laws shape the liquor industry, and a change in federalleadership could affect how alcohol sales are governed. Trump’s Regulatory Approach Trump’s administration has emphasized deregulation across many industries, including alcohol.While state laws predominantly govern alcohol sales, Trump’s approach to reducing federalcompliance requirements could offer flexibility for liquor store owners, particularly in areas likeadvertising, labelling, or interstate shipping. Harris’s Approach to Alcohol Regulation Harris has been more cautious about deregulation, especially in industries related to public health.Her policies could lead to stricter federal regulations on alcohol sales, focusing on consumerprotection and safety. This could mean more oversight for liquor store owners around issues such asmarketing, compliance with health regulations, or the sale of alcohol to minors. KEY 2024 PRESIDENTIAL ELECTION ISSUES CONTINUEDTHE ADVISOR MAGAZINE  | 4

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Alcohol Taxes and Industry-Specific Concerns Trump’s Impact on Alcohol Taxes Trump has not pushed for increasing federal excise taxeson alcohol and has generally supported lowering taxesoverall. For liquor store owners, maintaining lower federalexcise taxes helps keep prices competitive, particularly instates like Massachusetts, where alcohol is alreadysubject to high excise taxes. Harris’s Potential Approach to Alcohol Taxes While Harris has not specifically targeted the alcoholindustry for tax increases, her broader focus on raisingrevenue through corporate taxation could potentiallyextend to excise taxes on products like alcohol. Anincrease in federal alcohol taxes could lead to higherprices for consumers and affect sales volumes for liquorstores. Conclusion The 2024 presidential election presents two distinct pathsfor liquor store owners in Massachusetts. One candidatemay offer lower taxes and fewer regulations, which couldprovide financial relief and greater flexibility. The othercandidate may introduce policies focused on workerprotection and public health, which could bring about newregulations and potential cost increases. Understandingthese differences can help you prepare your business forthe potential shifts that may come post-election. KEY 2024 PRESIDENTIAL ELECTION ISSUES CONTINUEDTHE ADVISOR MAGAZINE  | 5

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THE ADVISOR MAGAZINE  | 6OUR FEATURED LICENSESOff-Premise Retail Beverage LICENSE ONLY (suited for a package store,supermarket, convenience store or gas station): Attleboro - Beer & Wine License Only ($125,000) Brookline - All Alcohol License Only ($300,000)Cambridge - All Alcohol License Only ($299,000)Cambridge -Beer & Wine License Only ($125,000)Franklin - Beer & Wine License Only ($150,000) On-Premise Retail Beverage LICENSE ONLY (suited for a restaurant, hotel,club, or tavern): Boston S12 Beer & Wine (Call For Pricing)Gloucester S12 All Alcohol ($125,000)Pittsfield S12 All Alcohol ( Call For Details)Woburn S12 All Alcohol ($85,000)Waltham S12 All Alcohol ($350,000)Call For InformationCall For InformationQUESTIONS ABOUT LISTINGS?Call/Text Ben Jerrom Partner & Buyer SpecialistCall/Text: 617.936.7102Contact Ben Jerrom directly for further details on all of our current listings.

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With November 5th rapidly approaching, theupcoming election – and all the ways in which theoutcome may affect our households and ourbusinesses – are on most Americans’ minds. Includedon our Massachusetts ballot are Questions that willaffect our households and businesses as well, andQuestion 5 directly relates to the on premise industry,including its workers and its customers. Here’s a summary of Question 5 provided by The[Hingham] Anchor: “A Yes vote would increase theminimum hourly wage an employer must pay a tippedworker to the full state minimum wage implementedover five years [January 1, 2025 – January 1, 2029], atwhich point, employers could pool all tips anddistribute them to all non-management workers. A novote would make no change in the law governing tippooling or the minimum wage for tipped workers.” The current state law in Massachusetts has theminimum wage set at $15 an hour. However, tippedworkers – like those in the service industry – receiveless than half of that: they make just $6.75 an hour,barring that their tips make up the difference(meaning that their hourly wage + tips = $15 an hour).If the total does not equal $15, it is up to employers topay the difference. Additionally, “During those transitional years [2025 –2029], employers would still be required to make upthe difference between the general minimum wageand the amount a tipped worker makes in wages plustips”; further, “If an employer pays its workers the THE ADVISOR MAGAZINE  | 7How Question 5 Could Affect Your On Premise Businessstate minimum wage or more per hour, theproposed law would allow that employer to pool thetips and distribute them among all non-managementworkers – including non-tipped workers like back-of-the-house cooks and dishwashers”, according to arecent WBUR report. Who Supports Question 5? The group behind Question 5 is One Fair Wage. Theorganization believes that tipped workers shouldnot have to rely on tips to receive a livable wage andthat it can be difficult for employees to know if theiremployer is paying them fully and fairly. Proponentsof Question 5 also claim that higher wages will helprestaurants retain employees, that customersshould not be responsible for tipping, and thatworkers can also be discriminated against due totheir race or gender – which may hurt their tips orillicit harassing behaviors (which they may tolerateto receive tips). Who Opposes Question 5? The Massachusetts Restaurant Association doesnot approve of Question 5 and believes that it willnegatively affect the on premise industry;opponents would rather the system stay as is. TheWBUR article reports that, “Opponents of the ballotmeasure also argue that higher wages would tanksome businesses, particularly smallerestablishments with tighter margins”. by Michelle Hansford With November 5th rapidly approaching, theupcoming election – and all the ways in which theoutcome may affect our households and ourbusinesses – are on most Americans’ minds. Includedon our Massachusetts ballot are Questions that willaffect our households and businesses as well, andQuestion 5 directly relates to the on-premise industry,including its workers and its customers. Here’s a summary of Question 5 provided by The[Hingham] Anchor: “A Yes vote would increase theminimum hourly wage an employer must pay a tippedworker to the full state minimum wage implementedover five years [January 1, 2025 – January 1, 2029], atwhich point, employers could pool all tips anddistribute them to all non-management workers. A novote would make no change in the law governing tippooling or the minimum wage for tipped workers.” The current state law in Massachusetts has theminimum wage set at $15 an hour. However, tippedworkers – like those in the service industry – receiveless than half of that: they make just $6.75 an hour,barring that their tips make up the difference(meaning that their hourly wage + tips = $15 an hour).If the total does not equal $15, it is up to employers topay the difference. Additionally, “During those transitional years [2025 –2029], employers would still be required to make upthe difference between the general minimum wageand the amount a tipped worker makes in wages plustips”; further, “If an employer pays its workers the THE ADVISOR MAGAZINE  | 7How Question 5 Could Affect Your On-Premise Businessstate minimum wage or more per hour, theproposed law would allow that employer to pool thetips and distribute them among all non-managementworkers – including non-tipped workers like back-of-the-house cooks and dishwashers”, according to arecent WBUR report. Who Supports Question 5? The group behind Question 5 is One Fair Wage. Theorganization believes that tipped workers shouldnot have to rely on tips to receive a livable wage andthat it can be difficult for employees to know if theiremployer is paying them fully and fairly. Proponentsof Question 5 also claim that higher wages will helprestaurants retain employees, that customersshould not be responsible for tipping, and thatworkers can also be discriminated against due totheir race or gender – which may hurt their tips orillicit harassing behaviors (which they may tolerateto receive tips). Who Opposes Question 5? The Massachusetts Restaurant Association doesnot approve of Question 5 and believes that it willnegatively affect the on-premise industry;opponents would rather the system stay as is. TheWBUR article reports that, “Opponents of the ballotmeasure also argue that higher wages would tanksome businesses, particularly smallerestablishments with tighter margins”. by Michelle Hansford

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Additionally, “They warn customers would likely see menu prices rise to offset those higher payroll costs.”Another concern is that customers might tip workers less with an increased minimum wage, which mayultimately cause workers to make less – not more – money – and have less incentive to provide excellentservice. The outcome of Question 5 could cause major changes in your on premise business. If major changes areheading to our industry, we will be back next month with tips and strategies on how your business canhandle them effectively and successfully. You can find Question 5 (as well as the other four questions) here:https://www.sec.state.ma.us/divisions/elections/download/research-and-statistics/IFV_2024_Large.pdf HOW QUESTION 5 COULD AFFECT YOUR ON PREMISE BUSINESS - CONTINUEDWHY TO VOTE ‘NO’ ON QUESTION 5: Additionally, “They warn customers would likely see menu prices rise to offset those higher payroll costs.”Another concern is that customers might tip workers less with an increased minimum wage, which mayultimately cause workers to make less – not more – money – and have less incentive to provide excellentservice. The outcome of Question 5 could cause major changes in your on-premise business. If major changes areheading to our industry, we will be back next month with tips and strategies on how your business canhandle them effectively and successfully. You can find Question 5 (as well as the other four questions) here:https://www.sec.state.ma.us/divisions/elections/download/research-and-statistics/IFV_2024_Large.pdf HOW QUESTION 5 COULD AFFECT YOUR ON-PREMISE BUSINESS - CONTINUEDWHY TO VOTE ‘NO’ ON QUESTION 5:

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WESTERNMASSACHUSETTS:WORCESTER COUNTYHAMPDEN COUNTYHAMPSHIRE COUNTYFRANKLIN COUNTYBERKSHIRE COUNTYWE'RE HERE FOR YOUA specific store type and locationhave been in high demand. Liquorstores with wine and beerlicenses in the followinglocation(s):IN H IG HSTORE OWNERS:CONTACTUS NOWWe have a number of highlyqualified buyers looking for well-run stores in specific locations.Call/text:(617) 648 5558Email:team@llausa.comLIQUORSTORESWANTEDDE MA NDIf this sounds like your store &/oryou've been considering sellingand want to know what youroptions are, it's time for aconfidential conversation.

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THE ADVISOR MAGAZINE  | 10For many liquor store owners, the holiday seasonrepresents a golden period of profitability. Withincreased consumer spending on alcohol in theweeks leading up to major holidays, it's notuncommon for store owners to experience a surgein revenue. This temporary bump in sales oftencauses owners who are considering selling theirbusiness to hesitate, as they want to maximizeprofits during this peak time. While it’sunderstandable to want to capitalize on holidaysales, there’s a compelling argument for listingyour liquor store for sale now, even as the holidayseason approaches.In fact, by putting your liquor store on the marketduring this period, you can both enjoy the benefitsof holiday profits and get a jump-start on thetransaction process, which typically takes severalmonths. Here’s why listing your store now could bethe best move for your long-term goals—and how itpositions you to sell at the right time.Liquor Store Transactions Take TimeSelling a liquor store isn’t a quick transaction. Theprocess from listing to closing typically takes 5 to6 months, sometimes longer, depending on factorslike buyer financing, liquor license transfers, andregulatory approvals. This extended timelinemeans that if you’re hoping to sell your store withinthe next 6 to 12 months, listing it now puts you in a prime position to secure a deal that aligns withyour timeline.By starting the process now, you can get throughthe initial stages of listing, attracting buyers, andnegotiating terms—all while continuing to benefitfrom the peak holiday season. By the time yourbusiest months are over, you could already be wellinto the sale process, giving you the flexibility tofinalize the transaction when the time is right.Showcasing Strong Holiday Sales is a PlusOne of the advantages of listing your liquor storeduring the holiday season is the ability to presentyour business at its peak. Strong sales during thisperiod can be an attractive selling point forpotential buyers. When buyers evaluate thefinancial health of a business, they want to seesolid performance numbers—and the holidayseason offers a great opportunity to demonstrateyour store’s profitability.A well-timed listing allows you to provide financialsthat reflect the high-revenue months of Novemberand December. For buyers, this reinforces thevalue of your business and gives them confidencein the store’s earning potential. The increasedsales during this time can also help justify a higherasking price, ensuring you get maximum value foryour liquor store.How to Leverage Holiday Sales for Listing Your Liquor Storeby Michelle Hansford THE ADVISOR MAGAZINE  | 10For  many  liquor  store  owners,  the  holiday  seasonrepresents  a  golden  period  of  profitability.  Withincreased  consumer  spending  on  alcohol  in  theweeks  leading  up  to  major  holidays,  it's  notuncommon for store owners to experience a surgein  revenue.  This  temporary  bump  in  sales  oftencauses  owners  who  are  considering  selling  theirbusiness  to  hesitate,  as  they  want  to  maximizeprofits  during  this  peak  time.  While  it’sunderstandable  to  want  to  capitalize  on  holidaysales,  there’s  a  compelling  argument  for  listingyour liquor store for sale now, even as the holidayseason approaches.In fact, by putting your  liquor store  on the marketduring this period, you can both enjoy the benefitsof  holiday  profits  and  get  a  jump-start  on  thetransaction  process,  which  typically  takes  severalmonths. Here’s why listing your store now could bethe best move for your long-term goals—and how itpositions you to sell at the right time.Liquor Store Transactions Take TimeSelling a liquor store isn’t a quick transaction. Theprocess from listing to closing typically takes 5 to6 months, sometimes longer, depending on factorslike  buyer  financing,  liquor  license  transfers,  andregulatory  approvals.  This  extended  timelinemeans that if you’re hoping to sell your store withinthe next 6 to 12 months, listing it now puts you in aprime  position  to  secure  a  deal  that  aligns  withyour timeline.By  starting  the  process  now,  you  can  get  throughthe  initial  stages  of  listing,  attracting  buyers,  andnegotiating  terms—all  while  continuing  to  benefitfrom  the  peak  holiday  season.  By  the  time  yourbusiest months are over, you could already be wellinto  the  sale  process,  giving  you  the  flexibility  tofinalize the transaction when the time is right.Showcasing Strong Holiday Sales is a PlusOne of the  advantages  of  listing  your  liquor storeduring the holiday  season is the  ability to presentyour business at its peak. Strong sales during thisperiod  can  be  an  attractive  selling  point  forpotential  buyers.  When  buyers  evaluate  thefinancial  health  of  a  business,  they  want  to  seesolid  performance  numbers—and  the  holidayseason  offers  a  great  opportunity  to  demonstrateyour store’s profitability.A well-timed listing allows you to provide financialsthat reflect the high-revenue months of Novemberand  December.  For  buyers,  this  reinforces  thevalue of your business and gives them confidencein  the  store’s  earning  potential.  The  increasedsales during this time can also help justify a higherasking price, ensuring you get maximum value foryour liquor store.How to Leverage Holiday Salesfor Listing Your Liquor Storeby Michelle Hansford

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Market Conditions Are FavorableThe demand for liquor stores has remained strong in manyparts of the country, and Massachusetts is no exception.Liquor stores are seen as relatively recession-proofbusinesses with consistent cash flow, which makes themattractive to a wide range of buyers, from individualentrepreneurs to investment groups. With inflationaryconcerns affecting some sectors, liquor sales haveremained steady, even during economic downturns, addingto the appeal for prospective buyers.Additionally, interest rates—while higher than they were acouple of years ago—are still at a manageable level formany buyers looking to finance the purchase of a liquorstore. Many buyers want to lock in a deal before rates climbfurther, and starting the process during the holiday seasonputs your store in front of buyers who are eager to movequickly.Start Early, Close with ConfidenceOne of the most significant advantages of listing your liquorstore now is the ability to set the pace of the transaction.Starting early gives you the flexibility to negotiate the bestdeal without feeling rushed. You’ll have time to reviewoffers carefully, engage with multiple potential buyers, andensure that all aspects of the sale—such as liquor licensetransfers and inventory management—are handledsmoothly.When you wait until after the holidays to start the listingprocess, you may find yourself in a more competitiveenvironment, with other sellers rushing to get theirbusinesses on the market at the same time. Listing nowhelps you get ahead of that post-holiday rush and puts youin the driver’s seat.HOW TO LEVERAGE HOLIDAY SALES - CONTINUEDTHE ADVISOR MAGAZINE  | 11

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Maximize Your Exit StrategyFor liquor store owners looking to retire or transitionto another business, timing is everything. Listing nowallows you to time your exit strategy in a way thatmaximizes both your short-term profits (from theholiday season) and the overall value of yourbusiness. By planning ahead and getting the saleprocess underway, you’re setting yourself up for asuccessful transition out of ownership with minimaldisruption.Furthermore, the time you spend working on thetransaction process during the holidays can bebalanced with your operational focus. You don’t needto divert significant attention away from running thestore, but by the time January rolls around, you’ll havemade meaningful progress towards your sale.ConclusionIf you’re considering selling your liquor store in thenext 6 to 12 months, there’s no reason to wait untilafter the holiday season. By listing your store now, youcan enjoy the best of both worlds: maximizing yourholiday profits while getting a head start on the saleprocess. With favorable market conditions and theability to showcase your business during its peaksales period, now is the ideal time to position yourliquor store for a successful sale. By planning ahead,you can take control of the timeline and ensure thatyou achieve your financial goals while securing thebest possible deal.HOW TO LEVERAGE HOLIDAY SALES - CONTINUEDTHE ADVISOR MAGAZINE  | 12

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After months of deliberation and negotiationbetween the House and the Senate, the City ofBoston will receive 225 additional liquorlicenses after Gov. Maura Healey signed the billin question on September 11, 2024. Accordingto a September 13th Boston.com report, Gov.Healey commented that, “This bill will lowerbarriers for Boston restaurants to provide theservices that our customers are looking for andhelp them succeed while also supporting localnonprofits, theaters and outdoor spaces.” The 225 new alcohol licenses is a compromisebetween the House bill, which requested 205new licenses, and the Senate bill, whichrequested 260 new licenses. The new licensesinclude 195 restricted licenses for specificneighborhoods within 13 city zip codes(in Roxbury, Dorchester, Mattapan, EastBoston, Roslindale, West Roxbury, HydePark, Charlestown, Jamaica Plain, and the SouthEnd), meaning that these licenses are forcertain low-income zip codes and are “non-transferrable” and “neighborhood restricted”.Five new licenses will be distributed per yearfor a three-year period. There will also be 12unrestricted licenses issued as well (threespecifically for Oak Square in Brighton), and 15 “community licenses” for nonprofits, smalltheaters, and outdoor spaces. The reasoning behind advocating for these newlicenses is that the 2,200 liquor licensescurrently issued in Boston aren’t evenlydisbursed throughout the city, which, accordingto Sen. Liz Miranda of Boston, “is an issue ofracial equity, but also economic equity.”According to WBUR, “Senate President ProTempore Will Brownsberger of Belmont andHouse Majority Leader Michael Moran ofBrighton said they see the bill ‘dramaticallyexpanding equity for restaurant owners inneighborhoods across the city, and increasingeconomic opportunity in communities of colorthat have been left out for too long.’” The city’s Licensing Board is holding openoffice hours to any applicants who may havequestions about the process. A few restaurants in approved zip codes arealready applying for one of these licenses,indicating that there will be more news to comeregarding this bill. We will keep you updated asmore developments arise. 225 Additional Liquor Licenses Approved for the City of Boston by Michelle HansfordTHE ADVISOR MAGAZINE  | 13 After  months  of  deliberation  and  negotiationbetween the House and the Senate, the City ofBoston  will  receive  225  additional  liquorlicenses after Gov. Maura Healey signed the billin question on September 11, 2024. Accordingto  a  September  13th  Boston.com  report,  Gov.Healey  commented  that,  “This  bill  will  lowerbarriers  for  Boston  restaurants  to  provide  theservices that our customers are looking for andhelp them succeed while also supporting localnonprofits, theaters and outdoor spaces.”The 225 new alcohol licenses is a compromisebetween  the  House  bill,  which  requested  205new  licenses,  and  the  Senate  bill,  whichrequested 260 new licenses. The new licensesinclude  195  restricted  licenses  for  specificneighborhoods  within  13  city  zip  codes(in Roxbury, Dorchester, Mattapan, EastBoston, Roslindale, West  Roxbury, HydePark, Charlestown, Jamaica Plain, and the SouthEnd),  meaning  that  these  licenses  are  forcertain  low-income  zip  codes  and  are  “non-transferrable”  and  “neighborhood  restricted”.Five  new  licenses  will  be  distributed  per  yearfor  a  three-year  period.  There  will  also  be  12unrestricted  licenses  issued  as  well  (threespecifically for Oak Square in Brighton), and15  “community  licenses”  for  nonprofits,  smalltheaters, and outdoor spaces.The reasoning behind advocating for these newlicenses  is  that  the  2,200  liquor  licensescurrently  issued  in  Boston  aren’t  evenlydisbursed throughout the city, which, accordingto Sen. Liz  Miranda of Boston,  “is an issue  ofracial  equity,  but  also  economic  equity.”According  to  WBUR,  “Senate  President  ProTempore  Will  Brownsberger  of  Belmont  andHouse  Majority  Leader  Michael  Moran  ofBrighton  said  they  see  the  bill  ‘dramaticallyexpanding  equity  for  restaurant  owners  inneighborhoods across  the  city,  and  increasingeconomic opportunity in communities  of colorthat have been left out for too long.’”The  city’s  Licensing  Board  is  holding  openoffice  hours  to  any  applicants  who  may  havequestions about the process.A  few  restaurants  in  approved  zip  codes  arealready  applying  for  one  of  these  licenses,indicating that there will be more news to comeregarding this bill. We will keep you updated asmore developments arise.225 Additional Liquor LicensesApproved for the City of Bostonby Michelle HansfordTHE ADVISOR MAGAZINE  | 13













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YOUR TRUSTED INDUSTRY PARTNERDid you know that for over 2 decades, our founder, Dan Newcomb, hasbeen in the liquor license industry as the "go-to" for other industryprofessionals and leaders? Every phone call that comes into our office is about a liquor license. Wedon't work in any other industry besides liquor stores and licenses.We provide owners with a "firewall" to protect them from all of the pitfallswe know are out there throughout a transaction because we know how toprepare the deal and navigate the waters. We're here for you.Meet Our TeamDan NewcombCEO & FounderBen JerromBuyer SpecialistJennifer MedicoTransaction SpecialistGlenn LawlerSeller SpecialistMichelle HansfordSeller ConciergeSherri BeauchampMarketing SpecialistQuestions?Call 617.648.5558 orvisit: LiquorStoreAdvisor.comKate NewcombProject Specialist

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References:© Liquor Store Advisor 2024, All Rights Reserved Unless Otherwise NotedSpecial Contributions & Acknowledgements:- Features Editor & Editorial Assistant:Michelle Hansford & Kate Newcomb;- Magazine & Digital Editor: Sherri Beauchamp.THE ADVISOR MAGAZINE  | 15How Question 5 Could Affect Your On-Premise Business (Page 7)Voters will decide the outcome of five questions on the Nov. 5 presidential/state election ballot, The Anchor, Sept.20, 2024 by Carol Britton Meyer (https://www.hinghamanchor.com/voters-will-decide-the-outcome-of-five-questions-on-the-nov-5-presidential-state-election-ballot/);Tipped wages: How Question 5 seeks to lift minimum wage for tipped workers, WBUR Local Coverage, Sept.23, 2024by Zeninjor Enwemeka. (https://www.wbur.org/news/2024/09/20/massachusetts-election-tipped-wages-ballot-question-5-explainer).Boston gets 225 additional liquor licenses after Gov. Healey signs bill, by Katelyn Umholtz on Sept.13, 2024 onBoston.com (https://www.boston.com/food/food-news/2024/09/13/boston-liquor-licenses-healey-signature/)Beacon Hill negotiators agree on 225 New alcohol licenses for Boston, WBUR Local Coverage, Sept. 3, 2024 by SamDoran and Sam Drysdale. (https://www.wbur.org/news/2024/09/03/massachusetts-boston-liquor-license-increase)225 Additional Liquor Licenses Approved for the City of Boston (Page 14)

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THE ADVISOR MAGAZINEB Y L I Q U O R L I C E N S E A D V I S O RThe Advisor Magazine runs on a monthly basis to keep stakeholders in theliquor store & liquor license industry in the loop.Liquor Store Advisor10 Post Office SquareSuite 800 SouthBoston, MA 02109 617.648.5558www.LiquorStoreAdvisor.comNovember 2024Come back for Issue #45 which will reveal the currentstate of the industry, election trends, and more.