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The Advisor - Issue #33

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TT HH EE ADVISOR TT HH EE NN AA TT II OO NN SS LL EE AA DD II NN GG LL II QQ UU OO RR SS TT OO RR EE LL II CC EE NN SS EE RR EE SS OO UU RR CC EE MAGAZINE FEATURED LISTINGS PAGE 11 PRESSURE ON FOR POCKET LICENSES INFLATION IMPACT ON HOLIDAY SPENDING ADD ORANGE WINE TO YOUR MENU ISSUE 33 NOVEMBER 2023

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CEO s Note Preparing For The Holiday Season Looking For New Liquor Store Listings CLICK HERE Consumer spending habits are changing With words like recession looming the impact of inflation is starting to take its toll in more ways than one What does that mean for the liquor industry this holiday season The Boston licensing system is set to go through some major changes with licenses in specific zip codes entering the marketplace pocket licenses coming under fire and more leaving some big question marks for license holders If you re curious about the impact on your liquor store or license reach out anytime Sincerely Page 3 4 Pressure On For Pocket Licenses Page 6 7 Inflation Impact On Holiday Spending Page 9 10 Add Orange Wine To Your Menu Page 11 Listings DAN NEWCOMB Founder CEO Liquor License Advisor THE ADVISOR MAGAZINE 2 www LiquorLicenseAdvisor com Liquor License Advisor has been a trusted resource in the liquor store and license industry since 2002 Consumer spending habits are changing.With words like “recession” looming, the impact of inflation isstarting to take its toll in more ways than one. What does thatmean for the liquor industry this holiday season?The Boston licensing system is set to go through some majorchanges, with licenses in specific zip codes entering themarketplace, pocket licenses coming under fire, and more - leavingsome big question marks for license holders.If you’re curious about the impact on your liquor store or license,reach out anytime. Sincerely, Page 3-4: Pressure on forPocket Licenses?Page 6-7: Inflation Impact onHoliday SpendingPage 9-10: Add Orange Wineto Your MenuPage 11: ListingsCEO's Note Preparing For The Holiday Season...www.LiquorLicenseAdvisor.comTHE ADVISOR MAGAZINE  | 2Founder, CEOLiquor License Advisor®D A N N E W C O M BLiquor License Advisor® hasbeen a trusted resource in theliquor store and licenseindustry since 2002.Looking for NewLiquor StoreListings?CLICK HERE

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PRESSURE ON FOR POCKET LICENSES by Dan Newcomb The Joint Committee On Consumer Protection Professional Licensure held its hearing on Oct 2 2023 for proposed Bill H 3741 and Bill S 2380 which are seeking an additional 250 licenses across 10 specific zip codes in the next 5 years should it become law One of the issues that arose during the hearing around the 1 00 45 to 1 05 50 mark addressed the term pocket licenses which are inactive liquor licenses being held by owners and or landlords which goes against the city s guidelines for license use House Member Rep Joan Meschino stated the liquor license holders are legally obligated to use them and if they don t within a certain period the city is responsible for taking steps to ensure they are managed appropriately which could actually result in the license being returned back to the city When Meschino questioned the City of Boston Licensing Board Chairwoman Kathleen Joyce THE ADVISOR MAGAZINE 3 Joyce estimated the number of pocket licenses currently in the city is in the single digits That number was not confirmed by data yet it was her opinion based on the activity and oversight of her board From there Meschino probed even further into the process for following up and managing licenses that are not in use and asked for specific actions the City of Boston was taking Chairwoman Joyce reported the city follows up every 6 months to ensure it is going in the right direction Chairwoman Joyce also confirmed that coming into license renewal season is when the Board takes a closer look at whether a license is being actively used The House Members Chair Tackey Chan then asked if Meschino would like to request more specific data on this matter which she confirmed she would Continued

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PRESSURE ON FOR POCKET LICENSES CONTINUED They requested information for the following from the City of Boston Licensing Board a list of liquor licenses that are currently considered not in use a list of liquor licenses that are currently held by landlords and how many of those liquor licenses are not in use documentation on the recovery effort by the City of Boston for inactive licenses over the last decade or as long as they are able to provide how many licenses have been issued for the reported record number of licenses provided from the time period of 2018 and on It seems that if there are any existing pocket licenses they will get flushed out sooner rather than later They also discuss exactly how many pending applications the Licensing Board has currently as well as the previous Home Rule Petition and the success of those licensees now If you d like to watch the exchange on the recording skip to the 1 00 00 mark of the video which you can find by clicking the image below THE ADVISOR MAGAZINE 4

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617.648.5558Our 20+ years of experience in the industry haveallowed us to become a major “go-to” resource.FOR LIQUOR STOREAND RESTAURANTSOWNERSWhat We DoWho We AreDid You Know We Can Help With:Our roots are in Boston; however, with the fullNew England perspective, we’re able to gaininsight into trends, policies and resources for ourclients.Traditionally we’re known as a broker of liquorlicenses and stores in the state of Massachusettswith clients in NJ, RI, CT and NY.License Acquisition StrategyIf you’re expanding into new markets andwant to get strategic, we are here for you.We know where the competition is andwhen to capitalize.Liquor License &/Or Store ValuationsSometimes owners need to know thevalue of their assets to sell or for otherpersonal reasons. This is our wheelhouse! Transition PlanningIf you are planning to exit your business inthe next few years, we can help you toplan to get the greatest return.We are a small-sized, family-based team with bigdreams. We’ve had the honor of representingmore than 1500+ transactions over the years andcontinue to strive to be the industry goldstandard for our clients. NEED ADVICE? GET IN TOUCHCall/Text: 617.648.5558Our 20+ years of experience in the industry haveallowed us to become a major “go-to” resource.FOR LIQUOR STOREAND RESTAURANTSOWNERSWhat We DoWho We AreDid You Know We Can Help With:Our roots are in Boston; however, with the fullNew England perspective, we’re able to gaininsight into trends, policy and resources for ourclients.Traditionally we’re known as a broker of liquorlicenses and stores in the state of Massachusettswith clients in NJ, RI, CT and NY.License Acquisition StrategyIf you’re expanding into new markets andwant to get strategic, we are here for you.We know where the competition is andwhen to capitalize.Liquor License &/Or Store ValuationsSometimes owners need to know thevalue of their assets to sell or for otherpersonal reasons. This is our wheelhouse! Transition PlanningIf you are planning to exit your business inthe next few years, we can help you toplan to get the greatest return.We are a small-sized, family-based team with bigdreams. We’ve had the honor of representingmore than 1500+ transactions over the years andcontinue to strive to be the industry goldstandard for our clients. NEED ADVICE? GET IN TOUCHCall/Text:

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Inflation Impact On Holiday Spending by Michelle Hansford Almost everyone you talk to these days brings up the alarming rise in the cost of just about everything from gas to food to interest rates Although people are making an effort to consciously monitor their budgets the holiday season is upon us once again and with that season inevitably comes an increase in spending despite the current economic climate Will consumers celebrate the holidays more frugally this year or will they toss budgets aside Consumer spending will affect both on and off premise establishments as we wrap up 2023 a year that has found most Americans financially strapped with no end in sight As the summer wrapped up and we headed into autumn Forbes was already predicting the holiday forecast with an article titled Consumer Spending Cools Adding More Headwinds For U S Holiday Shopping Season The article comments on highinterest rates high inflation and high prices The article highlights how essential living expenses such as housing groceries gasoline and oil continue to be expensive leading many consumers to have no choice but to curb spending on discretionary items Combine continuing inflation with the return of student loan repayments and many Americans are thinking twice about how and on what they spend their money THE ADVISOR MAGAZINE 6 The Forbes article also remarked that when money is tight consumers often utilize discounted retailers for their discretionary spending which may mean that consumers now more than ever may turn to national chain liquor stores which offer discounted prices or on premise establishments that offer deals The article concludes by stating that The rising interest rates higher prices in non discretionary spending categories depleted savings and student loan repayments will make the holiday season and second half of 2023 challenging for some retailers and set the tone for 2024 Do consumers view meals out at restaurants drinks out with friends and purchases made at the local liquor store as discretionary Although non essential these activities were gravely missed during the pandemic and are typically in full swing during the holidays Other news sources such as RetailWire and Chain Store Age CSA are also commenting on the 2023 holiday spending forecast In their report titled What Will Holiday Shopping Look Like for 2023 RetailWire comments that many consumers are setting a budget this holiday season starting their holiday shopping early preferring online retail outlets and that It s crucial for retailers to assess the shifting trends and respond to them accordingly in order to attract and retain shoppers during the peak holiday season Continued

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One way they can do this is by offering products that consider different budget preferences anddelivering a ‘seamless shopping experience’. Businesses can also plan in advance to avoid issuesrelated to stock availability, pricing, and delivery”. CSA’s article titled, “How inflation is expected to affect holiday shopping”, reports some doom-and-gloom figures based on a recent cost of living survey. The survey found that three in four respondentswill cut back overall on their holiday spending, and more than half will buy fewer gifts due to currenteconomic conditions. Although the current economic climate is causing consumers to alter their spending habits, they will noteliminate holiday spending altogether. This means that on and off premise operators will need to besavvier than ever when it comes to stocking, pricing, marketing, and promoting items. Based on thesereports, here are a few tips to maximize the most of the 2023 holiday season for your business: THE ADVISOR MAGAZINE  | 7Inflation Impact On Holiday Spending ContinuedStock up on inventory at various price points.Consumers may not be splurging on everyitem this season, but they may splurge on afantastic bottle of wine for Thanksgiving, andcut back on bottles for gift exchanges, parties,etc. Offer online ordering and/or delivery service.Consumers want the ease of online shopping,especially around the holiday rush. Promote the option of purchasing gift cards.People love to pick up – and receive – giftcards. It’s quick and takes the guess work outof finding the perfect bottle. Offer discounts where you can, and stagediscounted items in ideal locations. Off Premise Retailers Stock up on inventory at various price points.Consumers may be apt to treat themselves toa special cocktail or order an expensive bottleof wine for the table when celebrating.However, there will also be many occasionswhere consumers are not splurging but stillwant to order a drink at a holiday party, aftershopping, or just to unwind during a busy (andoften stressful) time of year. Offer gift cards. Restaurant gift cards are agreat way to make your customers’ liveseasier. Recipients often spend more than whatthe gift card is worth, too. Offer dinner specials with a bottle of wine, ora special cocktail menu with featured festivedrinks. On Premise Operators The holidays are still “the most wonderful time of year”, and despite economic challenges, Americansstill want to enjoy the season, as always. As on and off premise operators, you can help them find thejoy in giving (and receiving) this year. One way they can do this is by offering products that consider different budget preferences anddelivering a ‘seamless shopping experience’. Businesses can also plan in advance to avoid issuesrelated to stock availability, pricing, and delivery”. CSA’s article titled, “How inflation is expected to affect holiday shopping”, reports some doom-and-gloom figures based on a recent cost of living survey. The survey found that three in four respondentswill cut back overall on their holiday spending, and more than half will buy fewer gifts due to currenteconomic conditions. Although the current economic climate is causing consumers to alter their spending habits, they will noteliminate holiday spending altogether. This means that on and off premise operators will need to besavvier than ever when it comes to stocking, pricing, marketing, and promoting items. Based on thesereports, here are a few tips to maximize the most of the 2023 holiday season for your business: THE ADVISOR MAGAZINE  | 7Inflation Impact On Holiday Spending ContinuedStock up on inventory at various price points.Consumers may not be splurging on everyitem this season, but they may splurge on afantastic bottle of wine for Thanksgiving, andcut back on bottles for gift exchanges, parties,etc. Offer online ordering and/or delivery service.Consumers want the ease of online shopping,especially around the holiday rush. Promote the option of purchasing gift cards.People love to pick up – and receive – giftcards. It’s quick and takes the guess work outof finding the perfect bottle. Offer discounts where you can, and stagediscounted items in ideal locations. Off-Premise Retailers Stock up on inventory at various price points.Consumers may be apt to treat themselves toa special cocktail or order an expensive bottleof wine for the table when celebrating.However, there will also be many occasionswhere consumers are not splurging but stillwant to order a drink at a holiday party, aftershopping, or just to unwind during a busy (andoften stressful) time of year. Offer gift cards. Restaurant gift cards are agreat way to make your customers’ liveseasier. Recipients often spend more than whatthe gift card is worth, too. Offer dinner specials with a bottle of wine, ora special cocktail menu with featured festivedrinks. On-Premise Operators The holidays are still “the most wonderful time of year”, and despite economic challenges, Americansstill want to enjoy the season, as always. As on and off premise operators, you can help them find thejoy in giving (and receiving) this year.

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CAPE CODWE'RE HERE FOR YOUSince the pandemic, a specificstore type and location have beenin high demand. Liquor storesdoing close to or over $1 million insales that are well-run and inprime locations include, but arenot limited to the following areas:SOUTH SHOREMIDDLESEX COUNTYIN HIG HSTORE OWNERS:CONTACTUS NOWWe have a number of highlyqualified buyers looking for well-run stores in specific locations.Call/text:(617) 648 5558Email:team@llausa.comLIQUORSTORESWANTEDDEM ANDIf this sounds like your store &/oryou've been considering sellingand want to know what youroptions are, it's time for aconfidential conversation.

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THE ADVISOR MAGAZINE  | 9Right on cue with the holiday season, orange andred wines are trending right now. Typically, as theweather turns chillier and we prepare forThanksgiving, Christmas, Hanukkah, and all theholiday festivities, wine is the go-to choice forgathering around the dinner table, bar tables, andfireplaces. We’ve come to equate white wine withwarmer weather and red wine with cooler temps;however, where does orange wine fall into theseasonal wine selection, and what red varietal ishot right now? We’ve done some investigating foryou on what wine lovers are digging right now sothat you can prepare your menus and inventory inaccordance with the latest wine buzz. If you haven’t heard of orange wine, it’s all the rageright now at Boston area on premiseestablishments. Boston.com featured orange wineon their October 19, 2023 homepage with a fittingheadline: “Orange wine is showing up everywherein Boston, but what is it?” For the average winedrinker, that’s a great question. Most wouldassume orange wine is a new varietal, but it’sactually been around for centuries, and accordingto the article, “Boston may have been late to theparty in adopting it, but now, it feels like it’savailable at every wine bar or restaurants withexciting beverage programs”.So, what is orange wine? Is it made with oranges?The short answer is that no, it is not made withoranges: It is simply called orange wine, or amberwine, due to its color. It is a “skin contact wine”,which means that the wine is fermented with grapeskins on, rather than off (which is how white wine ismade from green grapes). What does orange wine taste like? According toHaley Fortier, owner of Haley. Henry wine bar inDowntown Crossing and Nathalie wine bar onBrookline Ave in Boston, “The fun thing about them[orange wines] is that they can vary in how they taste(and how they look), from refreshing to earthydepending on the orange wine…it’s versatile. It takeson characteristics of both (red and white wine)”. Fortier has been introducing her customers to orangewine for some time now, as several years ago shestarted an orange wine October event wherecustomers win a t-shirt and a special prize thatchanges annually - last year it was a trip to aMontreal wine festival. ContinuedAdd Orange Wine To Your Menu: Unique Wine Making Its Way Onto The Dinner Table This Holiday Seasonby Michelle Hansford Add Orange Wine To Your Menu Unique Wine Making It s Way Onto The Dinner Table This Holiday Season by Michelle Hansford Right on cue with the holiday season orange and red wines are trending right now Typically as the weather turns chillier and we prepare for Thanksgiving Christmas Hanukkah and all the holiday festivities wine is the go to choice for gathering around the dinner table bar tables and fireplaces We ve come to equate white wine with warmer weather and red wine with cooler temps however where does orange wine fall into the seasonal wine selection and what red varietal is hot right now We ve done some investigating for you on what wine lovers are digging right now so that you can prepare your menus and inventory in accordance with the latest wine buzz If you haven t heard of orange wine it s all the rage right now at Boston area on premise establishments Boston com featured orange wine on their October 19 2023 homepage with a fitting headline Orange wine is showing up everywhere in Boston but what is it For the average wine drinker that s a great question Most would assume orange wine is a new varietal but it s actually been around for centuries and according to the article Boston may have been late to the party in adopting it but now it feels like it s available at every wine bar or restaurants with exciting beverage programs So what is orange wine Is it made with oranges The short answer is that no it is not made with oranges It is simply called orange wine or amber wine due to its color It is a skin contact wine which means that the wine is fermented with grape skins on rather than off which is how white wine is made from green grapes What does orange wine taste like According to Haley Fortier owner of Haley Henry wine bar in Downtown Crossing and Nathalie wine bar on Brookline Ave in Boston The fun thing about them orange wines is that they can vary in how they taste and how they look from refreshing to earthy depending on the orange wine it s versatile It takes on characteristics of both red and white wine Fortier has been introducing her customers to orange wine for some time now as several years ago she started an orange wine October event where customers win a t shirt and a special prize that changes annually last year it was a trip to a Montreal wine festival Continued THE ADVISOR MAGAZINE 9

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Nathalie, 186 Brookline Ave. (Boston) Dear Annie, 1741 Massachusetts Ave. (Cambridge) Faccia a Faccia, 278 Newbury St. (Boston) Toro, 1704 Washington St. (Boston) Forage, 5 Craigie Circle (Cambridge) Rebel Rebel, 1 Bow Mkt Wy, (Somerville) DW French, 1391 Boylston St. (Boston) Nautilus, 300 Pier 4 Blvd (Boston) So where in Boston can you try a glass of orange wine? Astaste buds are expanding, menus will too. As of now, here area few restaurants in Boston and nearby neighborhoods wherewe can personally confirm orange wine is available.What red wine is red hot this holiday season? CabernetSauvignon, according to BevAlcInsights by Drizly’s latestreport, where it is stated that “Cabernet Sauvignon accountedfor 45 percent of all red wine sales on Drizly during the past 12months – double the share of Pinot Noir, its closestcompetitor – and it is consistently the platform’s top-sellingred varietal wine [which isn’t] just a Drizly phenomenon;Cabernet Sauvignon is also the No. 1 varietal red wine in theUnited States and the most-planted red wine grape inCalifornia”. With stats like that, ensure that you have plenty ofCabernet options on your menus as consumers begin to planfriendsgivings, holiday parties, and dinners out to celebrate theseason. Off premise operators should also take note ofCabernet’s popularity and ensure they have plenty in stock, asit is a go-to option for gifting and hostess gifts, as well as afavorite wine to serve at home. Don’t be left out in the cold this holiday season: orange andred wines are trending now, so add fuel to your menu’s fire byadding some orange and red. THE ADVISOR MAGAZINE  | 10Add Orange Wine To Your Menu ContinuedJosh Cellars Caymus Decoy Bota Box Justin Winery The Prisoner Wine Company Silver Oak Stags’ Leap Winery Stag’s Leap Wine Cellars Bread & Butter Other than the crowd-pleasingtaste, another great aspect ofCabernet is that there are plentyof quality options at every pricepoint. Looking for ideas? Here are Drizly’s Top-SellingCabernet Sauvignon brands: 1.2.3.4.5.6.7.8.9.10. Nathalie, 186 Brookline Ave. (Boston)Dear Annie, 1741 Massachusetts Ave. (Cambridge)Faccia a Faccia, 278 Newbury St. (Boston)Toro, 1704 Washington St. (Boston)Forage, 5 Craigie Circle (Cambridge)Rebel Rebel, 1 Bow Mkt Wy, (Somerville)DW French, 1391 Boylston St. (Boston)Nautilus, 300 Pier 4 Blvd (Boston)So  where  in  Boston  can  you  try  a  glass  of  orange  wine?  Astaste buds are expanding, menus will too. As of now, here area few restaurants in Boston and nearby neighborhoods wherewe can personally confirm orange wine is available.What  red  wine  is  red  hot  this  holiday  season?  CabernetSauvignon,  according  to  BevAlcInsights  by  Drizly’s  latestreport, where it is stated that “Cabernet Sauvignon accountedfor 45 percent of all red wine sales on Drizly during the past 12months  –  double  the  share  of  Pinot  Noir,  its  closestcompetitor  –  and  it  is  consistently  the  platform’s  top-sellingred  varietal  wine  [which  isn’t]  just  a  Drizly  phenomenon;Cabernet Sauvignon is also the No. 1 varietal red wine in theUnited  States  and  the  most-planted  red  wine  grape  inCalifornia”. With stats like that, ensure that you have plenty ofCabernet options on your menus as consumers begin to planfriendsgivings, holiday parties, and dinners out to celebrate theseason.  Off  premise  operators  should  also  take  note  ofCabernet’s popularity and ensure they have plenty in stock, asit is a go-to option for gifting and hostess gifts, as well as afavorite wine to serve at home.Don’t be  left  out in  the cold this  holiday  season: orange  andred wines are trending now, so add fuel to your menu’s fire byadding some orange and red.THE ADVISOR MAGAZINE  | 10Add Orange Wine To Your Menu ContinuedJosh CellarsCaymusDecoyBota BoxJustin WineryThe Prisoner Wine CompanySilver OakStags’ Leap WineryStag’s Leap Wine CellarsBread & ButterOther than the crowd-pleasingtaste, another great aspect ofCabernet is that there are plentyof quality options at every pricepoint. Looking for ideas?Here are Drizly’s Top-SellingCabernet Sauvignon brands:
1.2.3.4.5.6.7.8.9.10.
Add Orange Wine To Your Menu Continued So where in Boston can you try a glass of orange wine As taste buds are expanding menus will too As of now here are a few restaurants in Boston where we can personally confirm orange wine is available Nathalie 186 Brookline Ave Boston Dear Annie 1741 Massachusetts Ave Cambridge Faccia a Faccia 278 Newbury St Boston Toro 1704 Washington St Boston Forage 5 Craigie Circle Cambridge Rebel Rebel 1 Bow Mkt Wy Somerville DW French 1391 Boylston St Boston Nautilus 300 Pier 4 Blvd Boston What red wine is red hot this holiday season Cabernet Sauvignon according to BevAlcInsights by Drizly s latest report where it is stated that Cabernet Sauvignon accounted for 45 percent of all red wine sales on Drizly during the past 12 months double the share of Pinot Noir its closest competitor and it is consistently the platform s top selling red varietal wine which isn t just a Drizly phenomenon Cabernet Sauvignon is also the No 1 varietal red wine in the United States and the most planted red wine grape in California With stats like that ensure that you have plenty of Cabernet options on your menus as consumers begin to plan friendsgivings holiday parties and dinners out to celebrate the season Off premise operators should also take note of Cabernet s popularity and ensure they have plenty in stock as it is a go to option for gifting and hostess gifts as well as a favorite wine to serve at home Don t be left out in the cold this holiday season orange and red wines are trending now so add fuel to your menu s fire by adding some orange and red Other than the crowd pleasing taste another great aspect of Cabernet is that there are plenty of quality options at every price point Looking for ideas Here are Drizly s Top Selling Cabernet Sauvignon brands 1 Josh Cellars 2 Caymus 3 Decoy 4 Bota Box 5 Justin Winery 6 The Prisoner Wine Company 7 Silver Oak 8 Stags Leap Winery 9 Stag s Leap Wine Cellars 10 Bread Butter THE ADVISOR MAGAZINE 10

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OUR FEATURED LICENSES by Ben Jerrom Off Premise Retail Beverage Licenses suited for a package store supermarket convenience store or gas station Attleboro S15 Beer Wine 125 000 Cambridge S15 All Alcohol 550 000 Great Barrington S15 Beer Wine Inquire For Pricing Newton S15 Beer Wine 135 000 Somerville S15 Beer Wine 225 000 On Premise Retail Beverage Licenses suited for a restaurant hotel club or tavern Gloucester S12 All Alcohol 125 000 Waltham S12 All Alcohol Call For Pricing Woburn S12 All Alcohol Call For Pricing Call For Information Contact Ben Jerrom directly for further details on all of our current listings QUESTIONS ABOUT LISTINGS Call Text Ben Jerrom Partner Buyer Specialist Cell 617 936 7102 THE ADVISOR MAGAZINE 11

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YOUR TRUSTED INDUSTRY PARTNERDid you know that for over 2 decades, our founder, Dan Newcomb, hasbeen in the liquor license industry as the "go-to" for other industryprofessionals and leaders? Every phone call that comes into our office is about a liquor license. Wedon't work in any other industry besides liquor stores and licenses.We provide owners with a "firewall" to protect them from all of the pitfallswe know are out there throughout a transaction because we know how toprepare the deal and navigate the waters. We're here for you.Meet Our TeamDan NewcombCEO & FounderBen JerromBuyer SpecialistJennifer MedicoTransaction SpecialistGlenn LawlerSeller SpecialistMichelle HansfordSeller ConciergeSherri BeauchampMarketing SpecialistQuestions?Call 617.648.5558 orvisit: LiquorLicenseAdvisor.comKate NewcombProject Specialist YOUR TRUSTED INDUSTRY PARTNERDid you know that for over 2 decades, our Founder, Dan Newcomb, hasbeen in the liquor license industry as the "go-to" for other industryprofessionals and leaders? Every phone call that comes into our office is about a liquor license. Wedon't work in any other industry besides liquor stores and licenses.We provide owners with a "firewall" to protect them from all of the pitfallswe know are out there throughout a transaction because we know how toprepare the deal and navigate the waters. We're here for you.Meet Our TeamDan NewcombCEO & FounderBen JerromBuyer SpecialistJennifer MedicoTransaction SpecialistGlenn LawlerSeller SpecialistMichelle HansfordSeller ConciergeSherri BeauchampMarketing SpecialistQuestions?Call 617.648.5558 orvisit: LiquorLicenseAdvisor.comKate NewcombProject Specialist YOUR TRUSTED INDUSTRY PARTNERDid you know that for over 2 decades, our founder, Dan Newcomb, hasbeen in the liquor license industry as the "go-to" for other industryprofessionals and leaders? Every phone call that comes into our office is about a liquor license. Wedon't work in any other industry besides liquor stores and licenses.We provide owners with a "firewall" to protect them from all of the pitfallswe know are out there throughout a transaction because we know how toprepare the deal and navigate the waters. We're here for you.Meet Our TeamDan NewcombCEO & FounderBen JerromBuyer SpecialistJennifer MedicoTransaction SpecialistGlenn LawlerSeller SpecialistMichelle HansfordSeller ConciergeSherri BeauchampMarketing SpecialistQuestions?Call 617.648.5558 orvisit: LiquorLicenseAdvisor.comKate NewcombProject Specialist

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References:© Liquor License Advisor 2023, All Rights Reserved Unless Otherwise NotedSpecial Contributions & Acknowledgements:- Features Editor & Editorial Assistant: Michelle Hansford & Kate Newcomb;- Magazine & Digital Editor: Sherri Beauchamp.THE ADVISOR MAGAZINE  | 13Inflation Impact On Holiday Spending (Page 6-7)1 – Consumer Spending Cools, Adding More Headwinds For U.S. Holiday Shopping Season by Forbes, Shelley E. Kohan,Aug. 27, 2023 (https://www.forbes.com/sites/shelleykohan/2023/08/27/consumer-spending-cools-adding-more-headwinds-for-us-holiday-shopping-season/) 1 – Orange wine is showing up everywhere in Boston, but what is it? by Katelyn Umhoitz on Oct. 19, 2023(https://www.boston.com/food/food/2023/10/19/orange-wine-boston/)2 - Category Report: BevAlc Insights’ 2023 Cabernet Sauvignon Forecast (https://bevalcinsights.com/bevalc-insights-2023-cabernet-sauvignon-forecast/)Add Orange Wine To Your Menu (9-10)Pressure On For Pocket Licenses? (Page 3-4)1 – Hearing Details Joint Committee On Consumer Protection And Professional Licensure - 10-2-2023 recording(https://malegislature.gov/Events/Hearings/Detail/4719)2 – What Will Holiday Shopping Look Like for 2023? by Alicia Thorpe on RetailWire, Sept. 11, 2023(https://retailwire.com/discussion/what-will-holiday-shopping-look-like-for-2023/)3 - How inflation is expected to affect holiday shopping, by Dan Berthiaume of Chain Store Age on Sept. 1, 2023(https://chainstoreage.com/how-inflation-expected-affect-holiday-shopping)

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THE ADVISOR MAGAZINEB Y L I Q U O R L I C E N S E A D V I S O RThe Advisor Magazine runs on a monthly basis to keep stakeholders in theliquor store & liquor license industry in the loop.Liquor License Advisor10 Post Office SquareSuite 800 SouthBoston, MA 02109 617.648.5558www.LiquorLicenseAdvisor.comDecember 2023Come back for Issue #34 which will reveal the currentstate of the industry, how industry trends are shapingup, and more.